From Podcasts

[PODCAST] What is a Film Market and how do they work?

In this preview chapter from the first ever audiobook (and book) on film markets, author Ben Yennie shares some insights into why markets like AFM are still relevant, even with the rise of OTT platforms and the collapse of DVD.

Yennie summarizes how film markets are the most accessible place to cultivate relationships with sales agents and distributors. Those partnerships are how you can grow your career. Many of the PayTV channels and larger OTT networks still have large dragons at the gate, so in order to make money in independent film, you still need to build these relationships.

While AFM 2016 is behind us, this book and this chapter are something that every filmmaker should listen to. The book is used as a textbook in many film schools across the US, Canada, and even the UK. The audiobook is conversational, but not preachy. It’s made such that even people who got into the film industry to be creative can not only gain a lot of vital information but also enjoy the listen.

Podcast – Content as a Brand Builder: Part 2 Interview with Alex Ferrari of Indie Film Hustle – Film Insight S03E04

Alex Ferrari of Indie Film Hustle is back for Part 2 of our interview! In this episode, we talk about Alex’s use of previous content to market his latest project on Seed & Spark, a crowdfunding site for independent films, and as perks to incentivize contributions. We also hear a great anecdote which relates his experience running a gourmet olive oil business to being an indie filmmaker and content creator.

Looking for Part 1? Click here to listen!

This week’s guest– Alex Ferrari
Website: https://www.indiefilmhustle.com/
Twitter: @indiefilmhustle
Contribute to the This is Meg crowdfunding campaign! www.thisismeg.com
Indie Film Syndicate: http://www.indiefilmsyndicate.com/

Mentioned during the break:

New E-Book: The Entrepreneurial Producer

Watch our online video courses: Producer Foundry Workshops 

Indie Film Hustle Podcast Episode 15 with Ben Yennie

Edited by Alexander Nigro

Hosted by Ben Yennie
Main site: http://www.theguerrillarep.com/
Twitter: @TheGuerrillaRep
Facebook: https://www.facebook.com/TheGuerrillaRep/
AFM book: The Guerrilla Rep: American Film Market Success on No Budget

Hosted by Evan Pleger
Main Site: evanpleger.com
Twitter: @IndieEvan

Film Insight is a production of the Producer Foundry
Main site: producerfoundry.com
Meetup group: http://www.meetup.com/Producer-Foundry/
Twitter: @ProducerFoundry
Facebook: https://www.facebook.com/groups/producerfoundry/

Want to be a guest on Film Insight? Fill out this form!

Podcast – Content as a Brand Builder: Part 1 Interview with Alex Ferrari of Indie Film Hustle – Film Insight S03E03

Our guest, Alex Ferrari of Indie Film Hustle, was gracious enough to do a second take with us when we had technical difficulties with our first interview. On our second go, we talked about so much more that we’re splitting this up into two episodes! Part 1 is all about building up a content library to enhance your indie filmmaker brand and how to utilize all the various channels available to support your film career. Thanks, Alex, for all of your amazing insight!

This week’s guest– Alex Ferrari
Website: https://www.indiefilmhustle.com/
Twitter: @indiefilmhustle
Contribute to the This is Meg crowdfunding campaign! www.thisismeg.com

Mentioned during the break:

New E-Book: The Entrepreneurial Producer

Watch our online video courses: Producer Foundry Workshops 

Indie Film Hustle Podcast Episode 15 with Ben Yennie

Edited by Alexander Nigro

Hosted by Ben Yennie
Main site: http://www.theguerrillarep.com/
Twitter: @TheGuerrillaRep
Facebook: https://www.facebook.com/TheGuerrillaRep/
AFM book: The Guerrilla Rep: American Film Market Success on No Budget

Hosted by Evan Pleger
Main Site: evanpleger.com
Twitter: @IndieEvan

Film Insight is a production of the Producer Foundry
Main site: producerfoundry.com
Meetup group: http://www.meetup.com/Producer-Foundry/
Twitter: @ProducerFoundry
Facebook: https://www.facebook.com/groups/producerfoundry/

Want to be a guest on Film Insight? Fill out this form!

Podcast- Uncompromising Success: Making the Hollywood Dream a Reality with Angie Wang- Film Insight S03E02

Photo Credit: SF Gate

In this episode, Ben interviews Angie Wang, the filmmaker behind Cardinal X! Angie talks about the experience of switching careers -from sales to film- and how she used her sales skills to drum up support for her first feature. Angie’s unique story and colorful language make for an entertaining and informative listen. She also begins a discussion about Hollywood’s distinct lack of Asian representation and remaining uncompromising on casting an Asian lead in her feature.

This week’s guest– Angie Wang
IMDB: http://www.imdb.com/name/nm6424423/?ref_=fn_al_nm_1
Twitter: @jadegirlsmom
Cardinal X FB: https://www.facebook.com/Cardinal-X-353071671530409/?fref=ts

Film Insight Film Fatales episode with Leah Meyerhoff

Edited by Alexander Nigro

Hosted by Ben Yennie
Main site: http://www.theguerrillarep.com/
Twitter: @TheGuerrillaRep
Facebook: https://www.facebook.com/TheGuerrillaRep/
AFM book: https://www.amazon.com/Guerilla-Rep-American-Distribution-Success-ebook/dp/B00V3YYWSS?ie=UTF8

Hosted by Evan Pleger
Main Site: evanpleger.com
Twitter: @IndieEvan

Film Insight is a production of the Producer Foundry
Main site: producerfoundry.com
Meetup group: http://www.meetup.com/Producer-Foundry/
Twitter: @ProducerFoundry
Facebook: https://www.facebook.com/groups/producerfoundry/

Want to be a guest on Film Insight? Fill out this form!

Podcast – Content Marketing with Jeremiah Boehner – Film Insight S03E01

Welcome Back to the Film Insight Podcast!  We’re happy to have Jeremiah Boehner on to talk about content marketing and a way for filmmakers to finance their ongoing operations by working with brands to create content to market their products.

As you’ll hear in the interview, creating content for brands isn’t as droll as it used to be.  Brands are increasingly open to entertaining related content that isn’t a direct advertisement.

For more on Jeremiah, follow him on twitter.
@SFBoehner

Hosted by Ben Yennie and Evan Plegar

Produced and edited by Alex Nigro

Find out more about connecting with brands at www.BrandwoodGlobal.com

Learn more about ProductionNext and apply for the closed beta at www.productionnext.com

If you’d like to sponsor Film Insight, please email Sponsorship@ProducerFoundry.com

Check out The Guerrilla Rep, American Film Market Distribution Success on No Budget at Barnes and Nobles and Amazon, and more content on www.theguerrillarep.com

Would you like to be on Film Insight?  Apply here!

Like the Producer Foundry page and join the group on Facebook

Follow Producer Foundry on Twitter

 

Film Insight Season 2 – Episode 11 – Jim Cummings

This week on Film Insight, we have Two Time SXSW Speaker and avid Film Insight listener Jim Cummings.  We talk about some of the seedier sides of studio advertising, how to make a viral video, and the decline in storytelling.

In talks of the digital revolution, we discuss how while filmmaking has been democratized,  yet rising above the sea of content being created, and how to not eat top ramen for the rest of your days.

Later in the episode, Ben and Jim debate the merits of Marvel’s franchise management and the lack of original content in hollywood.

After the break, Jim talks about some advice on how to make a video go viral, and some tips on using Reddit.  He also shares a story of how one of his producing partners got to work with some of the Members of Pink Floyd based on a viral video they posted to Reddit.

And finally Jim goes over a bit of Film Finance, and alternative methods to get your movie made, and shares a great resource to find .pdfs online.

To find Jim online, follow him on Twitter and Reddit @JimmyCThatsMe

If you listened to Ben in our commercial breaks, and would like to check out his book,

BUY IT NOW ON AMAZON OR BUY IT NOW ON BARNES AND NOBLES

Also, Check out Ben’s Workshop on The American Film Market here.

Save 10 dollars with code FilmInsight!

Film Insight is Hosted and Produced by Ben Yennie (@TheGuerrillaRep) and Randy Hall (@RandyHall)

Edited by Alex Nigro

Film Insight Season 2 – Episode 10 – Barry Freeman

Ratings are a tricky and often overlooked subject for filmmakers.  It’s an area that is far too often shrouded in mystery.  This week, Randy and Ben talk to Barry Freeman, who spent 10 years on the ratings board at the MPAA, appeared in This Film is Not Yet Rated, and currently makes his living as a ratings consultant for independent filmmakers.

As we all know, geting an NC-17 rating can be the kiss of death for a movie, and even an R Rating when your target audience is younger can greatly impact your film’s profitability.  Knowing how the ratings system works, and how to go about getting the rating you want is an important part of making a commercial film, if you’re seeking traditional theatrical distribution.

If you would like to contact Barry about his work as a ratings consultant, you can do so through any of the following mediums.

Follow Barry on Twitter

Connect with Barry on LinkedIn

If you listened to Ben in our commercial breaks, and would like to check out his book,

BUY IT NOW ON AMAZON OR BUY IT NOW ON BARNES AND NOBLES

Also, Check out Ben’s Workshop on The American Film Market here.

Save 10 dollars with code FilmInsight!

Film Insight is Hosted and Produced by Ben Yennie (@TheGuerrillaRep) and Randy Hall (@RandyHall)

Edited by Alex Nigro

Film Insight Season 2 Episode 9 – Leah Meyerhoff.

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In this week’s episode of Film Insight, Randy and Ben speak to Leah Meyerhoff about Theatrical Distribution for her Independent Film, as well as the importance of community building.  Leah just released her independent feature film I Believe in Unicorns which premiered at South by Southwest (SXSW).

We also talk about ways for independent filmmakers to get people out to see their independent film in the theater, as well as ways to help people find ways to build community and spread word of mouth about your independent film.  If you’re interested in Independent Film Marketing, it’s a great listen.

Later, the conversation shifts to Women’s growing role in independent film and media and particularly Leah’s organization Film Fatales.

Follow Leah on Twitter

If you listened to Ben in our commercial breaks, and would like to check out his book,

BUY IT NOW ON AMAZON OR BUY IT NOW ON BARNES AND NOBLES

Film Insight is Hosted and Produced by Ben Yennie (@TheGuerrillaRep) and Randy Hall (@RandyHall)

Edited by Alex Nigro

 

Season 2 Episode 8 -David DiVona of Proven Entertainment

In this Week’s episode of Film Insight, Ben interviews David DiVona of Proven Entertainment.  Proven is one of the few companies actively acquiring webseries and getting them wider distribution.  This is the first full on Distributor we’ve had on Film Insight, and he provides excellent information all aspiring filmmakers really should know, and thing that ofter are not taught in even the top film schools.  Proven Entertainment is currently representing former podcast guests, Claudia Christian and Adam Shoemer and their film One Little Pill.

In the interview, DiVona talks about the essence of the strategy to take a Webseries from Youtube to Network Television or Pay Cable Providers.  In Essence, Proven uses intermediaries like Amazon Prime and Hulu Plus to get tens of millions of views on the content, then uses that to levee the project into a television deal.

Later in the interview, Ben and David briefly discuss the impact of Cord Cutting Over-the-Top (OTT) Platforms like HBO Now, Netflix, Amazon Prime, and Hulu Plus.  The conversation shifts into a fascinating discussion as to the future of television, film, and media and how as we all know, the current landscape for media will be almost completely unrecognizable in the next three to five years.

David has worked for the Travel Channel, and been showrunner for more than 30 shows.  If you want to keep up with David, Follow him on Twitter.

@DavidDivona

You can learn more about getting distribution for webseries through Proven Entertainment, Check them out on their Website, Facebook, Twitter, and LinkedIn.

Proven Entertainment’s Website

Proven Entertainment on Facebook

Proven Entertainment on Twitter

Proven Entertainment on LinkedIn

If you listened to Ben in our commercial breaks, and would like to check out his book,

BUY IT NOW ON AMAZON OR BUY IT NOW ON BARNES AND NOBLES

Film Insight is Hosted and Produced by Ben Yennie (@TheGuerrillaRep) and Randy Hall (@RandyHall)

Edited by Alex Nigro

Film Insight Season 2 Episode 7 – LA Macabre

In This week’s Episode of Film Insight, Ben and Randy decompress about the Recent SF Web Fest, and Ben interviews the guys behind LA Macabre.  LA Macabre is a horror webseries currently doing a crowdfunding campaign for it’s second season.  In the interview, we talk about how the guys went about building their audience, marketing their webseries, and preparing to run a Crowdfunding campaign.

If you’re listening to this at Launch, then you can still donate to the LA Macabre Kickstarter by clicking below.

DONATE NOW!

If you want to see season one of LA Macabre

WATCH NOW

LIKE THEM ON FACEBOOK!

If you listened to Ben in our new commercial breaks, and would like to check out his book,

BUY IT NOW ON AMAZON OR BUY IT NOW ON BARNES AND NOBLES

If you would like to learn to pitch better, check out the Producer Foundry Workshop, IndieFilm Investor Pitching 101

Hosted and Produced by Ben Yennie (@TheGuerrillaRep) and Randy Hall (@RandyHall)

Edited by Alex Nigro