Tagged Audience Engagement

Film Insight Season 2 Episode 5: Maya Zuckerman on Transmedia

Maya TransmediaRandy and Ben welcome Maya Zuckerman, co-founder of TransmediaSF, to answer the question, “what is transmedia?” and why every filmmaker needs to pay attention to this way of thinking about their projects.

Hosted and Produced by Ben Yennie and Randy Hall

Edited by Alex Nigro

Heads Up!
Producer Foundry has a workshop with Maya Zuckerman coming up fast on May 9! Sign up for the San Francisco workshop and order the replay of the workshop!

Film Insight Season 2 Episode 4: Making Waves with your Webseries Part 4 – Marketing

webseriesFilm Insight is back with a 4 part Web Series Panel. The audio is recorded from an event that took place in August as a partnership between the Bay Area Women in Film and Media and Producer Foundry.

In the fourth and Final installment, the panel shares some excellent insights on how to target and define a niche audience, who to send a press release to, how to get press and gain a following within your niche, and measure engagement to see if your marketing is working.  In the words of Pamela Day “It’s pretty easy to measure things that just don’t matter.”  Take a listen and get a better idea of what does matter so you can spread your project far and wide.

In the words of Pamela Day “It’s pretty easy to measure things that just don’t matter.”  Take a listen and get a better idea of what does matter so you can spread your project far and wide. Subscribe on iTunes to get all four parts!

Panelists include:

FEATURED MODERATOR
Maya Zuckerman
Co-Founder of TransmediaSF

For Bios please check out the original event on eventbrite

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